ABOUT US
Simpson & Wilde is an independent and family-run funeral directors supporting the communities of Stoke-on-Trent and Newcastle-under-Lyme
Each funeral service we arrange is as unique as the person it’s honouring, and we let that guide our approach. We help you in planning a funeral service that reflects your preferences; whether that’s for a traditional service or something a bit different.
OUR VALUES
COMPASSIONATE
We treat every single person we support in arranging funeral services with sensitivity and compassion.
When we’re called to collect someone who’s died, we bring them into our care and look after them with all the respect and dignity they deserve.
When we’re helping an individual or family arrange a funeral, we’ll be by your side to offer practical and emotional support throughout.
TRANSPARENT
Arranging a funeral whilst you are adjusting to the loss of someone dear to you, can be incredibly difficult. That’s why we offer a clear and comprehensive service.
We take care of everything; and if something needs your personal attention, we offer help and guidance on how to deal with it.
In addition, we are always transparent when it comes to prices – with us, there’s no need to worry about hidden costs or any additional last-minute fees, everything is presented up front in a clear jargon-free format.
PROFESSIONAL
We take a deep professional pride in what we do and how we support and serve the communities of Stoke-on-Trent and Newcastle-under-Lyme.
When we take someone who has died into our care, we’re also accepting the trust of their family and friends. They’re counting on us to take care of that person – and we don’t let them down.
We use our experience, expertise and professionalism to provide the highest quality funeral services we can.
ARE YOU THINKING ABOUT ARRANGING A FUNERAL SERVICE?
Find out more about our funeral services and learn how we can support you in arranging a fitting final farewell.
OUR TEAM
DANIEL WILDE
DIRECTOR
Daniel Wilde is an indispensable partner at Simpson & Wilde.
Having left school at 16 to become an integral part of a long-established family-run business, Daniel has an in-depth understanding of what it means to provide excellent service to his clients.
BEN SIMPSON
MANAGING DIRECTOR
Having both a naturally compassionate nature and a dedication to doing things properly, Ben has a strong sense of professional and personal pride in what he does.
Drawing on his many years of experience supporting people and families in arranging funeral services, Ben helps his clients to create a fitting send-off for the person who’s died.
He is particular about ensuring that everyone understands all the options available. For Ben, it’s important that each funeral service reflects his clients’ individual preferences, sensibilities, and budget.
POPPY
SUPPORT OFFICER
Poppy the cocker spaniel is a regular furry face in our Stoke-on-Trent funeral home. She can often be found in our cosy and welcoming reception area, snoozing in a sun beam.
While Poppy will happily take a “paws-on” approach to offering support to our clients, she’s just as happy to curl up on her basket in the back-office when we have visitors.
Alongside our core team, the Simpson & Wilde team is supported by a number of experienced funeral professionals who help us carry out our services.
DID YOU KNOW YOU CAN PLAN AND PAY FOR YOUR FUNERAL IN ADVANCE?
Learn more about our prepaid funeral plans and discover how you can lock in the cost of much of your funeral service at today’s prices.
OUR FLEET
Whenever we at Simpson & Wilde Independent Funeral Directors are escorting someone who’s died to their place of rest, we ensure that they’re making that final journey in style.
We have a fleet of luxurious Mercedes vehicles. Alongside a beautifully appointed hearse, we can provide one or more limousines to transport family, friends and mourners on the day of the funeral service.
As part of our services, we can aslo arrange for alternative transportation to escort the person who’s died. This might include a horse-drawn carriage, a motorcycle hearse or even a three-wheeled Reliant Robin!
When you speak to us about arranging the funeral service, we can discuss a range of options to find the approach that might suit you.